poundworldHigh street bargain store Poundworld has launched its very own online shopping site in the form of Poundworld Plus.

The huge e-commerce website will stock more than 4,000 products all for the price of £1, including well-known brands such as Coca Cola and Colgate toothpaste, and goods ranging from groceries and household items to garden furniture and mobile phones. Customers will also have the chance to purchase multi-item deals for more than £1, but these are only available on the new website.

This move by Poundworld marks a growing trend in online shopping which is only going to increase. It has been predicted that online retail sales in the UK will reach £52.25 billion in 2015, which is 16.2% higher than the previous year, when the total reached £44.97 billion. This is according to figures released earlier this year by RetailMeNot.

In terms of their delivery service, Poundworld Plus currently requires a minimum £20 spend with £3.95 delivery to the UK, Ireland and the Channel Islands. They also offer a next day delivery service for the price of £5.95. The retailer has announced plans to begin offering delivery across the EU from summer 2015.

Poundworld, which has an annual turnover of £345 million and 270 high street stores, is run by Chris Edwards and his son, and they believe opening an online store was the next step to take.

Mr Edwards Junior remarked: “There is a huge consumer demand for an online store that delivers good, transparent value and consistent prices that the shopper can trust.

“As a retailer it’s important for us to constantly progress and evolve with the times and so we’ve had a dedicated team working on the site for over one year to ensure that the shopping experience we are offering is easy to use.”

Robert Mead, Marketing Manager at Parcel2Go.com, said the move underlines the point that more bricks and mortar stores are starting to offer online shopping services too.

“Poundworld is a well-known high street name, and its launch of an online store shows that even so-called traditional retailers are seeing e-commerce as the future,” he commented.

“As the demand for online shopping grows, the need for excellent parcel courier and delivery service will only grow too. With so much competition, it’s imperative that retailers assess different courier companies and choose a service that best suits their needs.”